I started Love Yum Real Food last year. We sell gut friendly, nutrient dense, low allergen health foods at organic farmers markets in Sydney. Despite having good feedback about our products, we knew our marketing and displays needed work if we wanted to be retail ready. Working with Retail Life gave us much more than we expected.   

 

Marguerite helped us from the beginning with her inimitable clarity and focus - cutting through confusion, helping us nail our market niche and identifying our best customer profile. Once our target audience was defined things felt much clearer and we began to see ourselves differently. We became more confident and more “us”. Our decisions became easier and less laboured, and the new look of our market stall reflects this.

 

Jackie’s display choices were brilliant. Her initial mood boards for us were spot on, identifying several directions we could go and presented them all beautifully. Her insight into different retail styles and trends was amazing. We finally went with a raw, natural look that showcases our product range and ethos. The aesthetic choices made by Retail Life, plus the understanding of the practical concerns of setting up and packing down at markets was most valuable.

 

Our customers are loving the new look for Love Yum, and we know this is translating to more sales within our target group. But beyond this, we are grateful to Retail Life for the sense of empowerment that we feel, and the readiness to take the next leap forward.

 

Marguerite and Jackie gave us simple, achievable steps that never felt outside the realm of possibility. Their honesty, energy, enthusiasm and support has been boundless. They have helped us grow our business, our way and we look forward to an ongoing relationship with them in the future. We wholeheartedly recommend Retail Life to any business or retailer wanting to step up and fly!

 

Teresa Davids – Love Yum Real Foods